A proposal for an experience twin of your model house

Let your model house travel.

Your model house is the most persuasive thing you have built, and it only works on the people who make the trip. An experience twin takes it to everyone else, so families arrive having already chosen.

The Tribe Team
November 2026

LIVEExperience twin
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What the experience twin does

Everything the experience twin
of your model house offers.

The same twin open on a desktop, a laptop, a tablet and a phone

Shared from one link

Opens on a phone, a laptop or a headset, anywhere in the world. Nothing to install.

Different interior styles

The same home in more than one interior, so every family finds the one that fits.

The space, unfurnished

Switch the furniture off and see the home itself: walls, floors and light.

A bedroom wall measured inside the twin

Measurements built in

Buyers measure any wall themselves, so "will our sofa fit?" is answered at home.

Your story, inside the home

The living-room television plays your founder's welcome, or your brand film.

Inside the twin, a living area with a guided note on the kitchen

Walked together

Your salesperson and a family in different cities, inside the same home at once.

The Tribe TeamThe experience twin
Interior styles

One model house. A new film for every kind of buyer.

Most project marketing runs on one render and one video, shown to everyone. Every buyer sees the same home, styled the same way.

From your model house twin, we create walkthrough videos of the same space in different furniture styles: for a young family, for parents living with them, for someone who works from home.

Each one is fresh material for your ads, your social media and your brand, and each can go to the buyers it suits.

Same space, a different life in it. That changes how a buyer sees your home.

The Tribe TeamInterior styles
Analytics, built in

Know who is really interested, and teach your ads to find more of them.

1
How many people walked your model house this week?Every visit, and how long it lasted.
2
Which rooms held them longest?Time spent in each room, and which interior style they chose.
3
Who is ready for a call?The family that came back three times and shared it with their parents.
Your ads get smarter too

Meta and Google usually learn from form fills. We tell them which visitors spent real time in your home, so they find more people like them.

This week in your model houseIllustrative
Visits1,240
Average visit6 min
Came back18%

Time by room

Ready for a call3 families came back more than twice this week

Visitors are anonymous unless your team sends them a personal link and they agree to be followed up, in line with India's DPDP Rules 2025. Your team keeps the ad accounts and every decision about spend.

The Tribe TeamAnalytics
In your sales and marketing

A brochure describes your model house. A link lets people walk in.

AFTER THE FIRST CALL

Send the home, not a PDF

Your salesperson sends the twin with the brochure, or instead of it.

The family arrives already knowing the home.
AT THE DINNER TABLE

Let the family decide together

A home is chosen by parents, children and the friends they ask. Today they pass around a brochure.

Now each of them walks the real thing.
FOR FAMILIES ABROAD

Take it to the roadshow

At NRI expos, the home runs on a screen or headset, and the link goes home with every visitor.

A son in Dubai sees what his parents saw.
AT YOUR EXPERIENCE CENTRE

Turn the visit into a yes

Families who have walked the home don't come to look. They come to confirm.

Your team spends the weekend closing.
AFTER THE BOOKING

Let owners do the selling

The best referral today is "come and see our model house". Most friends never make the trip.

Now they open a link that evening.
●Each of these moments used to end with a brochure. Now each one ends inside your model house.
The Tribe TeamIn your sales and marketing
What changes

Buyers don't need more information. They need less doubt.

"Is it really like the brochure?"→"We've walked it. We know."
"Is it worth giving up a Sunday?"→"We're going to sign, not to look."
"I'll have to show my parents first."→"They've already seen it."
"Let's keep looking."→"It already feels like ours."
The evidence

In a peer-reviewed study of nearly 43,000 home sales, homes with a virtual tour sold faster, at the same price.

34days without
a tour
19days with
one

Buyers didn't pay more. They decided sooner, because they were surer.

Yan et al., "Does Virtual Reality Help Property Sales?", Information Systems Research, 2025

The Tribe TeamWhat changes
The package

One scan of your model house. Everything below, within about two weeks.

SCAN DAY

We capture your model house

  • On site, on a date that suits you
  • A typical scan takes about an hour
  • Your team carries on as normal
DAY 4 TO 5

Your experience twin goes live

  • One link for any phone, laptop or headset
  • On your website, in WhatsApp and in your ads
  • Measurements built in
  • Walked together with your sales team
ABOUT TEN DAYS LATER

The complete version

  • Interior styles, and the space unfurnished
  • Your founder's welcome or brand film inside the home
  • A walkthrough clip of each style
  • Analytics, with signals back to Meta and Google
Built on what you already haveYour model house is finished. You don't build anything new.
Nothing changes in how you sellYour team sends a link. That is the only new habit.
Live in days, not monthsYour twin is working four to five days after the scan.
One agreed priceA single quotation, shared separately and agreed upfront.
The Tribe TeamThe package
Before you decide

The questions your team will ask, answered.

Will buyers stop visiting the model house?

No. They still come, but having already chosen. The visit becomes the moment they confirm, which is where your team does its best work.

What if the twin shows something we'd rather it didn't?

It shows the home as it is, which is exactly why buyers trust it. Anything styled is labelled as indicative, so nothing is overstated.

Does our sales team need to learn a new system?

No. They send a link, the same way they send a brochure today. We take your team through sessions and the dashboard once.

Who owns the data about our buyers?

You do. Visitors stay anonymous unless your team sends them a personal link and they agree, in line with India's DPDP Rules 2025.

The Tribe TeamBefore you decide
No model house yet, or ready for more

For the homes you haven't built yet, a website buyers can walk into.

If you don't have a model house, this is where we begin. If you do, it works as an add-on to your experience twin, for everything that isn't built yet.

The whole project in 3DTowers, homes, amenities and the neighbourhood, built from your plans before ground is broken.
Buyers choose their own homePick a tower, a floor and a home, filtered by size, budget or a balcony.
What's sold, shown plainlyAvailability updates as homes are booked, so demand speaks for itself.
The life around itAmenities, schools, roads and landmarks, each one where it really is.
On your own websiteOpens from your domain, a WhatsApp link or an ad. No app, no download.
An enquiry for one homeEvery home a buyer looks at leads to an enquiry about that exact home.

People value what they choose for themselves. A buyer who has picked their own tower, floor and home arrives feeling it is already theirs.

The Tribe TeamImmersive web experience
LIVEImmersive web experienceALTERNATIVE OR ADD-ON
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What you get

Your model house twin for a year.
The website, when you want it.

THE PACKAGE

Model house experience twin

One model house, live for twelve months.

for the year, plus taxes
  • A scan of your model house, about an hour
  • Live in four to five days
  • Three furniture styles, plus the space unfurnished
  • Guided tours built in
  • Measurements built in
  • Your branding, and your film inside the home
  • One link on any device, anywhere in the world
  • Embedded on your own website
  • Live sessions with your sales team
  • Analytics, with signals back to Meta and Google
  • 99.9% uptime
  • Any issue fixed within 24 hours
ADD-ON, OR ON ITS OWN

Immersive web experience

For the homes you haven't built yet, or if you don't have a model house.

  • The whole project in 3D, before it's built
  • Buyers choose tower, floor and home
  • Availability shown as homes are booked
  • Amenities and neighbourhood, mapped
  • An enquiry for the exact home
Starts atplus taxes, depending on scope
All prices in Indian rupees, exclusive of applicable taxes. Branding assets and any film shown inside the home are supplied by you.What you get
The first step

Start with the model house you have already built.

It is the simplest way to begin with us, and it works on the moment that matters most: when a family decides. No model house yet? Start with the immersive website instead. Either way, the other experiences we create for developers can follow when you are ready.

All we need from you

  • Your confirmation of our quotation, which we share separately
  • A fixed date for the scan at your model house, or your project plans if you begin with the immersive website
The Tribe Team
Sheetal Khandelwal
Co-founder, The Tribe Team
hello@thetribe.team   thetribe.team